Gold has dipped. Here’s why the bigger picture hasn’t changed

We know the feeling.

The gold price has dipped. Your TallyMoney balance is down. And you’re wondering when things will turn around.

But it’s important to remember that like any asset, gold doesn’t move in a straight line.

In the short term, there are rises, dips and periods where prices move sideways.

Over the long term though, the gold price is growing as fiat currencies, like the pound, lose purchasing power to inflation and money printing.

The big picture hasn’t changed

When TallyMoney launched in 2019, gold was trading at just over £1,000 per ounce.

Today, even after the recent dip, the price of gold is around three times what it was back when.

That means the sterling gold price has nearly tripled since TallyMoney launched seven years ago.

And savings in a TallyMoney Account have gone up by over 15% per year on average since launch.

Has it been a straight line upwards?

Definitely not.

There were short term dips in the gold price back then, just as there are now. But zoom out and the long-term trajectory is clear.

The supply of fiat currencies like the pound is expanding across nearly all major economies. Inflation is baked into the system as governments around the world grapple with mounting sovereign debt.

The result? Over time, prices across the economy keep rising, especially for scarce assets like gold.

That difference matters.

Don’t take our word for it

We’re not the only ones banging on about the direction of travel. 

The world’s leading analysts and investment banks are also forecasting significant increases in the price of gold:

Metals Focus, the London-based independent research consultancy, is forecasting the gold price to reach as high as $5,330 (£4,039) per ounce in 2027.

Barclays expects the gold price to increase to $4,900 (£3,714) in 2027.

Goldman Sachs is also forecasting the gold price to increase to around $4,900 (£3,714) per ounce by the end of 2026. 

J.P. Morgan is even more bullish, forecasting gold at around $6,000 (£4,547) per ounce in Q4 2026, with approximately $6,300 (£4,774) possible by the end of 2027.

Of course, forecasts are never guarantees, but when this many forecasters are predicting growth in the gold price, it’s worth paying attention.

Why gold is growing in the long term

There are several big, macro trends driving demand for gold.

Currency debasement and inflation

The supply of pounds is expanding over time. It’s often called ‘money printing’ and it effectively means the pound is being debased.  

At the same time, inflation is elevated and seems to be getting worse, not better.

Not only that, but the Bank of England’s official ‘inflation target’ is 2%. So even if inflation is ever brought back to its target level, prices still rise, including the gold price.

Global debt expansion

Government debt around the world, including here in the UK, is at unsustainable levels. Even just paying off the interest on our sovereign debt costs us over £100bn per year – more than our entire defence budget.

This means that inflation suits the government as a way of diluting the real value of the debt. It also drives demand for gold as confidence in fiat currencies fades, and people and institutions look for safe haven assets.

Central banks are buying gold

Central banks have been buying gold in record amounts in recent years. 

In fact, many central banks now hold more gold by value than US treasury bonds. This is the first time that has happened in roughly 30 years.

They hold it because it has no issuing government, no counterparty credit risk and can help reduce reliance on any one currency or sovereign bond market.

And central-bank surveys suggest many expect their gold holdings to keep rising.

Geopolitical tensions

Wars, sanctions and increasing tension between major economic powers have made countries think more carefully about where they hold their reserves.

Gold sits outside another country’s financial system, which gives it particular appeal during uncertain times.

Demand for a safe haven

When confidence in markets, currencies or governments falls, investors often look for somewhere else to preserve value.

Gold has been playing that role for thousands of years.

So, should you worry about the dip?

Short-term dips can feel uncomfortable, particularly when you can see the movement in your TallyMoney balance.

Since TallyMoney launched, we’ve seen plenty of them.

But over the long term, gold has been proven to grow in price. Just look at the charts:

  • Over the last 3 years, the gold price has more than doubled
  • Over the last 10 years, the gold price has more than tripled

That’s why short term dips are no reason to panic.

Nobody knows exactly what gold will do next week, next month or even next year.

But the longer-term question remains the same:

What will your pounds buy in another seven, ten or twenty years?

With TallyMoney, every 1 tally represents your ownership of 1 milligram of physical gold.

So while the gold price may dip from time to time, we think it pays to keep your eyes on the bigger picture.

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Real World Examples

  1. Fancy a coffee? Use your TallyMoney Mastercard. Boom – paid. (Yes, you’re buying a flat white with gold. How amazing is that?)

  2. Need cash? Use any Mastercard ATM worldwide or spend across the globe. ZERO fees from us, ZERO markup. (When you spend or withdraw, your gold converts instantly at the global spot price. No catches, no hidden charges – just straight-up Mastercard exchange rates. Because your money shouldn’t cost you… more money.)

  3. Want some money back in your bank? Just tap ‘transfer’ in the app. (Though after a while, you might wonder why you’d want to…)

    Zero faff. Zero waiting. Zero fees when you spend tally.

Meet Cameron Parry

Meet the guy who wouldn’t accept being trapped in a ‘heads they win, tales we lose’ government-run monetary system that protects and benefits the financial institutions, to the detriment of the public. Where people’s deposits are constantly at risk, and losing value through inflation caused by central bankers and politicians.

If necessity is the mother of invention, then frustration may be the roommate’s cousin of motivation. In any case, he decided to stop getting mad and start a new monetary system with sound money. Where deposits serve the depositor, where savings build wealth for savers, and transactions are made in a familiar way. And he called it TallyMoney.

TallyMoney: Gold upgraded

With TallyMoney:

  • Your pounds instantly become physical gold (1 tally = 1mg of real gold)
    Stored in Swiss vaults (not under your bed)
  • Fully insured and allocated (actually yours, not a paper promise)
  • Spend it anywhere with your TallyMoney debit Mastercard
  • Transfer back to pounds instantly if needed (but why would you?)

We’re not anti-bank because it’s trendy. We’re anti-bank because the current system is rigged against you. Every day you leave money in a “savings” account, you’re funding their profits while your wealth evaporates.

Enter gold: the original currency

Why gold? It’s value is universally acknowledged.

  • It’s not controlled by any single government
  • It can’t be printed or manufactured
  • It’s actually scarce 
  • It requires effort to extract it 
  • It doesn’t rust, decay, or disappear
  • It has remarkable properties

So while the pound’s lost 50% of its value since 2004, gold’s grown by 146% in the last decade alone. While your bank savings got mugged by inflation, gold owners were laughing all the way to… well, not the bank.

But here’s the rub: Traditional gold ownership is a right pain. Buy physical bars? Prepare for storage fees that’ll make your eyes water, insurance premiums that never end, and a 5-10% haircut when you need to sell. Plus, try buying your weekly shop with a gold ingot.
Paper gold ETFs? They’re classed as Tier 3 assets for a reason – that’s financial speak for “risky as hell.” You don’t own gold, you own a promise. A tradeable IOU. And when everyone wants their gold at once? Good luck with that. So you’re stuffed either way: real gold that’s impossible to use, or fake gold that might not be there when you need it.
Until now.

The truth about inflation

How? Well, when politicians overspend (and they invariably do), they need more money to ‘stimulate the economy’. But raising taxes makes voters angry. So what do they do? They fire up the money printer, and boy do they love to print. To give you a sense of the scale, since 2015 the Bank of England has created £520bn out of thin air through “quantitative easing” (electronic money printing) plus £86bn in physical currency. 

Thing is, more pounds in circulation = each pound is worth less. Think about it: In 2004, £100 could buy you a decent night out, theatre tickets, and a cab home. Today? That same £100 barely covers the theatre tickets. Your money didn’t disappear – it was diluted, like someone’s been topping up your whisky with water when you weren’t looking.

The “2% inflation target” they bang on about? That’s them telling you they plan to steal 2% of your wealth every single year. And calling it healthy.

How TallyMoney actually works?

  1. First things first: we’ve got actual gold bullion* (none of that paper-promise nonsense) locked up tight in a Brinks vault in Switzerland. Yeah, those Brinks – the security legends who’ve been protecting valuables since Queen Victoria was on the throne.

  2. You send your pounds to your TallyMoney account (bye-bye, inflation-addicted fiat!).

  3. We use the global gold spot price to instantly turn your currency into its weight in gold. No hidden or fuzzy exchange rates, just the real market gold price + 1.49% gold purchase fee.

  4. Each milligram of your physical gold = 1 tally (we keep it decimal because no one wants to faff about with troy ounces – the specific unit for measuring gold).

  5. That’s it! Your app shows your balance in tally, but remember – those aren’t just numbers on a screen. That’s your solid gold, in milligrams, sitting pretty in Switzerland.
  6. You can now save and spend your gold as you see fit.

*All Tally gold is sourced from LBMA-accredited providers because we’re rebels with a cause… and standards. Instead of tracking the gold price per kg, your money is directly converted based on the real-time global gold spot price.

TallyMoney is 
real money

  1. Store of value
    Your gold sits in a Swiss vault (not getting ‘quantitatively eased’ away)
    Evidenced by 5,000 years of holding its value
    Can’t be inflated by government whim and fingers on the ‘currency print’ button
  2. Medium of exchange
    Spendable at 150+ million shops worldwide (thanks, Mastercard)
    Currency converts instantly at market rates (no sneaky margins)
    Moves as quickly as sending a text 
  3. Unit of account
    1 tally = 1mg of gold. Simple
    Stable enough to actually plan your future with
    Speaks every currency’s language (gold’s kind of a big deal everywhere)

This is why TallyMoney is so much more than just owning Gold – it’s a real financial revolution. We’re not just helping you own gold; we’re bringing back what money was always meant to be. Sound Money for a Brighter Future. Because your hard work and wealth deserve better than being slowly robbed by external forces.

We want you to have real money

  1. A store of value:
    Keeps its value over time
    Insulated from devaluation/inflation
    Actually rare and can’t be created out of thin air
  2. Medium of exchange:
    Easy to use for everyday transactions
    Widely accepted
    Can be transferred efficiently
  3. Unit of account:
    Works like a proper value-measuring stick (imagine if your ruler shrunk every year – mad, right?)
    Splits nicely into useful bits
    Reliable enough to plan your future with

Why does this matter? Because your hard work deserves better than being turned into monopoly money by someone else’s actions. Every time your currency loses value (inflation) its stealing from your past work, which harms your present savings, and your future dreams.