Gold has recently rallied to all-time highs at more than £92,000 per kilogram, capping a year-to-date surge of over 37%. Many people are now asking the question: is now a good time to buy gold UK savers are asking, or has the opportunity already passed?
The short answer is that it depends on what you’re looking for. Gold is not a ‘get rich quick scheme’ and has never been about chasing quick wins. People buy gold to protect their wealth over the long term, and this is especially important during times of volatility.
On a global scale, we are seeing currencies lose value, government debt mount up, and geo-political tensions run high. The evidence suggests we are entering a period of significant volatility now.
Why is gold rising in 2025?
If you’re wondering is now a good time to buy gold UK investors should look at the drivers behind today’s record prices. There are several factors that have driven gold to record levels, and many of them directly impact UK households and their savings:
Persistent inflation
Despite talk of central banks bringing price growth down, UK inflation remains well above the Bank of England’s 2% target. This means any money you may have sitting in a bank account, is steadily losing its purchasing power.
Upcoming rate cuts
Investors expect the US Federal Reserve to lower interest rates this year. When rates drop in the U.S, the effects ripple through global markets, and the demand for gold increases. Whilst gold doesn’t generate interest like bonds or savings accounts, it retains its value when traditional returns diminish.
Political and policy uncertainty
The news surrounding tariff trade wars, fiscal U-turns and geo-political tensions have spooked many investors. In times of uncertainty, gold has always been a safe haven to store wealth.
Rising government debt
In the UK, government debt is rising. This translates to pressure on public finances and increased demand for gold as a hedge.
Central bank demand
Central banks globally have been buying significant amounts of gold in 2025. In addition, gold ETFs (Exchange-Traded Funds) are seeing steady inflows. This institutional demand is adding fuel to the rally.
Relative weakness of the pound sterling
As the pound sterling weakens against the dollar and euro, Brits have to pay more for gold in pounds while global demand keeps rising.
These factors are not simply short-term catalysts for a price spike, but long-term structural drivers of gold’s price. The underlying fiscal and geo-political causes of these drivers are not likely to change anytime soon, and this suggests that gold’s current strength could continue well into the foreseeable future.
Gold vs. cash: the inflation test
When asking yourself is now a good time to buy gold UK savers need to weigh inflation versus returns on cash. While the price of gold has risen by more than 37% this year, many people in the UK are still sitting on cash ISAs paying between 0.5% and 1% interest. The reality is that this interest rate is not enough to keep up with inflation and the spending power of that money is being eroded.
By contrast, gold has consistently shown its ability to retain purchasing power through crises. From the 2008 financial crash to the Covid pandemic in 2020, to the current day.
For UK savers, the choice is clear. Keep your savings in a cash ISA and watch inflation steadily erode its purchasing power, or move your wealth into an asset that has a proven record of beating inflation and holding its value.
A long-term hedge, not a quick punt
Some people may hesitate to buy gold at the current levels, worrying about “timing the top”. But history shows that having a longer time frame in mind is prudent:
- In 2007, gold traded under £15,000/kg
- By 2009, during the financial crisis, it was above £22,000/kg
- In 2020, it surged past £50,000/kg as the pandemic rattled markets
- Now in 2025, it’s more than £92,000/kg
Short-term fluctuations are inevitable, but the long-term trend is clear. As currencies weaken and government debt spirals out of control, gold performs well.
Have your gold and spend it
Until now, owning gold has come with some downsides. It has always been illiquid, meaning you can’t really buy things with it as you can with cash. This has meant it has historically been more of a static store of value.
TallyMoney changes that. With a TallyMoney account, you can spend your gold as money anywhere in the world with a TallyMoney Debit Mastercard®, instantly converted at the global gold price. Whether saving, transferring or spending, your gold is liquid, secure, and simple to use.
In short, TallyMoney makes owning gold practical, turning the world’s oldest store of value into the easiest way to preserve your wealth without losing the spendability of cash.
The bottom line
So, is now the right time to buy gold?
No one can predict tomorrow’s gold price but if you’re looking to preserve your wealth and defend your savings against inflation, political shifts and geo-political uncertainty, gold has always been the ultimate hedge. The point is to have a safe foundation in place.
Cash ISAs are falling behind inflation, whilst gold is up 37% this year. And now, with TallyMoney, gold isn’t an illiquid asset anymore, it’s gold you can buy in minutes and use like money, anywhere in the world.
Start protecting your savings today.